Branding

British BIDs Logo

British BIDs Branding

British BIDs Branding

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British BIDs approached us to update the original logo we created seven years earlier. Our brief was to create a more modern identity for the company which would be flexible for them to use on different media formats. The original brand was created when all the different media channels were not available.

We feel we have created a clean modern logo which will stand the test of time and is recognisable when used without the company name underneath.

Musica Logo

Music industry exhibition brand and name creation

Music industry exhibition brand and name creation

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HB won a pitch to create a name and a brand for a new music industry exhibition. The brand was praised and approved by the client, unfortunately the exhibition concept did not go ahead.

Logo for a Rest & Relax

New Identity for a sofa and furniture store

Willow Lane by hbcreativity.com

How did we rebrand an industrial estate to increase business?

How did we rebrand an industrial estate to increase business?

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We rebranded the Willow Lane Industrial Estate as part of a large cross media project and brought the brand right up-to-date.

The willow leaves were an important element of identifying the estate so we integrated those with our new concepts. We also renamed the estate to give strong sense of place and  location.

As the design concepts developed elements of the new brand could be taken as individual elements and still be identified as part of Willow Lane. The logo ‘lozenge’ can become a stand alone icon to be instantly recongnisable as part of the Willow Lane brand.

Due to the location and the varied mix of businesses and small industry on the estate we added a strapline to identify and place the estate. Willow Lane is “the place for business”.

If you are considering a new logo or rebranding we’d love to hear from you?
Contact us for a friendly chat, we don’t bite, contact us on 020 8288 7641 or why not request a quote.
We’d love to your know thoughts on the work for this project. You can add your comment under the photos. Thank you

SocialButterfly-website

The personal card creator for all your friends and play dates

The personal card creator for all your friends and play dates

Company Background:
Social Butterfly. A business start up we had the pleasure of working alongside as they launched their company. The concept was to create a range of unique designer ‘Mummy cards” perfect for mums to give to friends for when their children had play-dates. The cards could be personalised so they could include doctors contact details, allergies or the cards could just be used as personal business cards.

The company invited select designers and illustrators to create designs and layouts for each card. The typefaces were specially The personal card for all your friends and play dates

The Challenge:
E Commerce dynamic website
This was a big challenge and the key was to make the site user friendly and to easily flow all the way through to purchase. The card designs had specific selected typefaces which worked the best with the design. To keep design consistency the user could not change the typeface or font size so all of these had to be specially loaded onto the site. Once a card was selected and the user starts to personalise their card the details are shown instantly as they type. For the full ordering system to work we integrated RBS online secure payment for all orders.

Website Features:
Friendly fun design
Easy user experience
Memorable standout design
Personally designed cards
Easy purchase and smooth transactions

If you have an ecommerce website we’d love to hear from you?
Contact us for a friendly chat, we don’t bite, contact us on 020 8288 7641 or why not request a quote.

We’d love to your know thoughts on the work for this project. You can add your comment under the photos. Thank you

Social Butterfly new logo design by hbcreativity.com

Social Butterfly Brand Creation

Social Butterfly Brand Creation

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Company Background:
Social Butterfly. A business start up we had the pleasure of working alongside as they launched their company. The concept was to create a range of unique designer ‘Mummy cards” perfect for mums to give to friends for when their children had play-dates. The cards could be personalised so they could include doctors contact details, allergies or the cards could just be used as personal business cards.

The company invited select designers and illustrators to create designs and layouts for each card. The typefaces were specially The personal card for all your friends and play dates

The Challenge:
To design and research the concept for a new brand. We embarked on lengthy research to create the logo and the name for this exciting new business. The analysis led us to a striking and strong design which would be flexible across all media. The logo could also eventually be used as an icon on garments.

Website Features:
Friendly personable design
Memorable standout design

If you are a business start up or need a new logo creating we’d love to hear from you?
Contact us for a friendly chat, we don’t bite, contact us on 020 8288 7641 or why not request a quote.

We’d love to your know thoughts on the work for this project. You can add your comment under the photos. Thank you

Screen Shot 2012-09-10 at 18.27.15

Tenderlawn Lawn Care

Tenderlawn Lawn Care

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Background:
Tenderlawn lawn care is an established family owned and run business. They provide new turf, lawn care and garden services for business and residential properties.

The Challenge:
We created a website with a strong visual impact to catch visitors attention. Our clean design and imagery endorses the quality of their work. With all out websites we spent a a long time on the site architecture and wire frame designs.

On this exciting project HB designed this website from the ground up (no pun intended) and enjoyed the luxury of free reign on creativity.  We created a stylish and homely feel to their website. The design has improved their customer base and won them new clients.
We developed a hassle free quick call back for customers to get in touch.
A newsletter sign up to be kept in touch of their season tips and company offers.
Set up their Facebook page to allow for the latest news and tips to effortlessly feed into peoples hands.
We also tied in the feed onto the home page to promote visitors to sign up.
Checkatrade link to assure clients independently of their quality

Website Features:
E commerce
Quick quotes and call back
Facebook Integration
Email newsletter designs and sign up management

Web hosting
Search Engine Optimisation
Customised Content Management System

How can we help you?
If you would like to discuss your business, we don’t bite, contact us on 020 8288 7641 or why not request a quote.

British BIDs Home

British BIDs Website

British BIDs Website

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Company Background:
British BIDs lead the way in the development, management, renewal and evolution of Business Improvement Districts (BIDs) in Britain.

BIDs are business-led partnerships focused on improving and enhancing commercial areas including town and city centres, commercial locations and industrial estates. The company is a privately owned member organisation.  The company lists every BID in Great Britain and presents all the details and documents for each BID. They run events, training courses and professional BID services. British BIDs provide very detailed information about BIDs and are the go to source of information.

The Challenge:
With such a large website (around 800 pages) there is significant amount of data, so our usability and architecture research was going to be key. Our key objective was to present all the information as clearly as possible and to make it easy to navigate.

We created very detailed site architecture for every area of the website and this developed into wireframes of each page layout. At this stage our work was off line making sure that user experience and usability worked impeccably. The key pages of the site  followed from the usability research and the wireframe layouts. Once all these tasks were achieved we created the final designs and development of the site.

As the site was so large we created a “Personal Assistant’ for users. This is a simple one click personal page for each user. The page presents users with their favourite documents, bookmarked pages and follows events on their behalf. It saves time tracking through the website each time when they could go straight to their own assistant page.

With a custom made content management system the client can update the website as much as they wish. We continue to maintain this […]

Norwegian Bulk Transport logo

Norwegian Bulk Transport

Norwegian Bulk Transport

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Background:
Norwegian Bulk Transport are an international freight shipping company. The brief was clear and simple; to create a strong, solid brand clearly visible on their containers and their road haulage.

Solution:
Our design lead to an instantly recognisable mark, we made the NB out of scale to the name to create impact and strength. The colours are the same as the Norwegian flag and the weight of the white line emulates their colour balance on their national flag. The logo was used on their shipping containers, vehicle livery and company clothing.

Our Services used:
Design, Branding, Promotional Literature, Identities, Logo, Graphic Design, Company Stationery, Signage, and Livery.

How can we help you?
If you would like to discuss your business, we don’t bite, contact us on 020 8288 7641 or why not request a quote.